NEW DELHI: Sony India on Wednesday launched 11 new digital still cameras, priced between Rs. 7,990 and Rs. 29,990 and equipped with latest technologies, to consolidate is leadership position in the digital camera market.

The new products include the world's slimmest digital camera with optical image stabiliser and digital still camera with burst shooting and sweep panorama function. The company has also introduced 10-12 mega-pixel resolution in all its cyber-shot models. "We have the strongest digital cameras portfolio in the country. As a result, we enjoy the leading 37 per cent market share and plans to increase this to 42 by the end of current fiscal," said Sony India Managing Director Masaru Tamagawa.